Brand of the Week: Samsung's "Galaxy For The Planet"
I'm really excited to talk the Brand of the Week that I’ve chosen, for two reasons: the first one will become obvious as you read, and...
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Clara Han
- Feb 14, 2022
Brand of the Week: Ikea's Meatless Meatballs
Following on from our not-so health focussed brand last week, we thought we'd take it a bit more seriously this, with Ikea's new meatless...
Emily Hoong
- Feb 4, 2022
Brand of the Week: "When You're Up For Your Favourites" by McDonald's
January is the month where people are a bit more conscious about health because of Christmas overindulgence and also ‘new year, new me’...
Clara Han
- Feb 2, 2022
More Than a Holiday; The Real Human Meaning of Brands Celebrating Lunar New Year
The Chinese New Year, or Spring Festival, is one of the most important festivals in China. It celebrates the beginning of the new year on...
George Clapp
- Jan 28, 2022
Brand of the Week: "Give it Some" by Gousto & Mother
I’ve been looking back over the last 2 years and was getting increasingly frustrated over the lack of hedonism shown in marketing around...
Regina
- Jan 21, 2022
Brand of the Week: Spotify Unwrapped
Photo by Spencer Imbrock on Unsplash We wanted to place this week’s focus on looking back over the last 12 months – specifically the...
George Clapp
- Jan 14, 2022
Brand of the Week: Coca Cola’s #HalfFull Campaign, 2018
What was the campaign? In 2018, Romania ranked in the top 10 unhappiest countries in the world, with studies showing that media outlets...
Regina
- Jan 7, 2022
More Than Venting; The Real Human meaning of Mental Health on TikTok
Photo by Joshua Fuller on Unsplash Mental health is discussed among Gen Z more than any other generation, especially on social media. On...
Emily Hoong
- Nov 9, 2021
More than building blocks, the real human meaning of LEGO
During birthday parties as a young girl, I was showered with pretty pink gifts – dolls, make-up kits, kitchen sets or beads to make my...
Emily Hoong
- Nov 2, 2021
More than a pretty painting, the real human meaning of art museums
Museums feel home to some but not for others. While London is inundated with rooms you can enter without costing you a penny, an entry...
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