I'm really excited to talk the Brand of the Week that I’ve chosen, for two reasons: the first one will become obvious as you read, and...

Following on from our not-so health focussed brand last week, we thought we'd take it a bit more seriously this, with Ikea's new meatless...

January is the month where people are a bit more conscious about health because of Christmas overindulgence and also ‘new year, new me’...

The Chinese New Year, or Spring Festival, is one of the most important festivals in China. It celebrates the beginning of the new year on...

I’ve been looking back over the last 2 years and was getting increasingly frustrated over the lack of hedonism shown in marketing around...

Photo by Spencer Imbrock on Unsplash We wanted to place this week’s focus on looking back over the last 12 months – specifically the...

What was the campaign? In 2018, Romania ranked in the top 10 unhappiest countries in the world, with studies showing that media outlets...

Photo by Joshua Fuller on Unsplash Mental health is discussed among Gen Z more than any other generation, especially on social media. On...

During birthday parties as a young girl, I was showered with pretty pink gifts – dolls, make-up kits, kitchen sets or beads to make my...

Museums feel home to some but not for others. While London is inundated with rooms you can enter without costing you a penny, an entry...